
Two students from the Czech Film Academy commission a leading advertising agency to organize a huge campaign for the opening of a new supermarket named Czech Dream. The supermarket however does not exist and is not meant to. The advertising campaign includes radio and television ads, posters, flyers with photos of fake Czech Dream products, a promotional song, an internet site, and ads in newspapers and magazines. Will people believe in it and show up for the grand opening?

Varhan Orchestrovič Bauer
Varhan Orchestrovič Bauer

Jaromír Kalina
Jaromír Kalina

Vít Klusák
Vít Klusák

Martin Přikryl


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Český sen
June 3, 2004
1h 30m
7.2
Vít Klusák
N/A
38


FAMU
CZ

Hypermarket Film
CZ
Cinemasound
CZ
Studio Mirage
CZ

Česká televize
CZ
Martin Přikryl

Filip Remunda
Filip Remunda

Eva Williams
Eva Williams

Alexander Hemala
Alexander Hemala
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